Tilly DaviesA concise, data-driven guide to creating and optimizing customer journey maps that increase conversions, deepen loyalty, and drive measurable business growth.
Tilly DaviesA comprehensive guide that reveals how to pinpoint and address customer pain points, offering actionable insights for fostering deeper connections and long-term brand loyalty.
Tilly DaviesFor years, businesses have debated the interplay between marketing and sales. Who holds the real power in driving revenue? While sales teams often take credit for closing deals, the truth is that most customers make their decision to buy long before they speak to a salesperson. The modern consumer journey has evolved, and marketing has become the decisive force in shaping purchase decisions.
